Savannah Street Music
MARKETING SERVICES
Our goal at Savannah Street Music is to create additional market awareness and raise the professional profile of the artists we work with
MARKETING
Our goal at Savannah Street Music is to create additional market awareness and raise the professional profile of the artists we work with. Where other marketing and promotion firms may focus on boosting an artist’s ego by increasing their social media likes and views, at Savannah Street Music, we focus and streamline our efforts on activities that build the foundations for long team success and financial stability. In an ever changing world, we at Savannah Street Music are dedicated to finding budget conscious and creative ways to increase the value of the artists we work with.
Each project we take on is divided into 3 phases:
– Product Development Phase
– Product Awareness Phase
– Product Exploitation Phase
We create a detailed execution timeline for each phase based on the objectives of the artist, their brand, budget, focus market, and timeline.
Artist Consultations
All artist consultations start with a free phone, in person, or Zoom meeting to discuss details of their project. In the meeting, we discuss the needs, challenges, and goals of the artist, after which we suggest possible solutions and a detailed course of action.
Artist Promotions
All artist promotions start with a free phone, in person or Zoom consultation meeting to discuss details of their project. Here are some of the promotions Savannah Street Music engages in: online video promotion, email marketing, paid traffic promotions, ad retargeting, Tik-Tok and Instagram campaigns, independent and internet radio promotions, newsletters, blog promotions, live and virtual performances, radio and magazine interviews, etc.
Brand Development
At Savannah Street Music, we build an artist’s brand by doing the following with the artist:
- Assist artist to identify and tell their story
- Determine the artist’s target audience
- Create awareness within the target audience
- Define and reinforce the artist’s visual identity
- Position the artist within the market
- Create fan loyalty
- Establish and assist artist to implement and accomplish their brand objectives
- Assist artist in creation of brand tools such as logos, merchandise, and websites
- Assist artist to deliver on their brand promise